Global S&T Development Trend Analysis Platform of Resources and Environment
Platform mergers and antitrust | |
Geoffrey Parker; Georgios Petropoulos and Marshall Van Alstyne | |
2021-01-26 | |
出版年 | 2021 |
国家 | 欧洲 |
领域 | 资源环境 |
英文摘要 |
Platform ecosystems rely on economies of scale, data-driven economies of scope, high-quality algorithmic systems and strong network effects that typically promote winner-take-most markets. Some platform firms have grown rapidly and their merger and acquisition strategies have been very important factors in their growth. Market dominance by big platforms has led to competition concerns that are difficult to assess with current merger policy tools. In this paper, we examine the acquisition strategies since their inception of the five major US firms – Google, Amazon, Facebook, Apple and Microsoft. We discuss the main merger and acquisition theories of harm that can restrict market competition and reduce consumer welfare. To address competition concerns arising from acquisitions in big platform ecosystems this paper sets out a four-step proposal that incorporates: (1) a new ex-ante regulatory framework, (2) an updating of the conditions under which the notification of mergers should be compulsory and the burden of proof should be reversed, (3) differential regulatory priorities in investigating horizontal versus vertical acquisitions, and (4) an updating of competition enforcement tools to increase visibility of market data and trends.
Recommended citation Parker, G., G. Petropoulos and M. Van Alstyne (2021) ‘Platform mergers and antitrust, Working Paper 01/2021, Bruegel |
URL | 查看原文 |
来源平台 | Bruegel |
文献类型 | 科技报告 |
条目标识符 | http://119.78.100.173/C666/handle/2XK7JSWQ/314139 |
专题 | 资源环境科学 |
推荐引用方式 GB/T 7714 | Geoffrey Parker,Georgios Petropoulos and Marshall Van Alstyne. Platform mergers and antitrust,2021. |
条目包含的文件 | 条目无相关文件。 |
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