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Mission Earth

For Earth Hour 2018, at 8.30pm local time on March 24th, we are inviting the world to #Connect2Earth to spark a global conversation about our relationship with nature and how we can live more sustainably.

For business, this means asking what your company or sector can do for nature and sustainability rather than what they can do for you, and how enterprise can serve purpose and responsibility.

At WWF, we accompany partners on a transformative journey — from mapping environmental risks and opportunities, through developing joint initiatives, to catalysing sector-wide change and restoring life on Earth.

Here are seven ways your business can take the journey toward sustainability.

1. Know Your Impacts & Business Risks

Understanding material impacts and exposure to environmental risk is the starting point.

The World Economic Forum Global Risks Report 2018 identifies water as a top risk facing all sectors. Others include climate change, biodiversity loss and ecosystem collapse. Knowing your risks is a prerequisite for sustainability, like learning to walk before you can run.

Using WWF’s Water Risk Filter to assess water risk and improve value chain management, H&M has pioneered water stewardship and inspired others by participating in platforms such as the CEO Water Mandate and the Sustainable Apparel Coalition. To assess all risks and dependencies, apply the Natural Capital Protocol.
 

2. Set Targets & Leverage New Tech

Creating milestones and using standards and new technology to reach them will demonstrate progress.
A plethora of sustainability standards for commodities like timber, beef, soy and palm oil enable companies to track progress on resource stewardship, ensure security of supply and attract investment. WWF’s Climate Savers enables companies to set science-based emissions targets to keep global temperature increase below 2°C and boost competitiveness in a low-carbon economy.

Walmart’s Project Gigaton is helping suppliers reduce greenhouse gas emissions by 1 billion tons by 2030 while through collaboration with WWF, IKEA is well on the way to sourcing all timber from more sustainable sources by 2020.

Technology can also help meet milestones. The Pacific Islands’ tuna industry, for example, is using blockchain to help stamp out illegal fishing and human rights abuse.